Introducing a new cultural heritage site to abu dhabi, uae.

 

Helping to create an Al Hosn festival brand that expresses the cultural, high end, arts ‘festival’ feel that visitors will experience in the Al Hosn Festival taking place in Abu Dhabi.

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Al Hosn Festival introduces the future possibilities of the site by inspiring a younger generation of regional creatives to envision their culture there.In its first year, this Festival needs a clear voice that communicates its identity
and distinguishes the event from the
Qasr Al Hosn Festival.

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The logo variations represent the dynamic movements and the ever-shifting perspectives taken from the architecture of the site.